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About Evening Glass
The new media revolution is changing the way companies and communities reach their target audience. Radical technological breakthroughs, management, and business model innovation is reshaping all segments of the marketing value chain. This is the result of nothing less than a fundamental shift of mass media economics, strategies and methodologies.
This fundamental sea change offers huge benefits for companies to derive superior returns through new and strategically powerful sources of value creation and information exchange.
In the Action Sports industry these new media sources are laying the groundwork for an entirely new value chain; one which leverages personalized, branded media to communities of ever more connected consumers.
Basically this means that traditional media methodologies of the past are waning and the intersection of 2.0 strategies are gaining ground. To thrive in this new media mix, companies must embrace a cross media optimization model to propel themselves forward.
It’s in this context that Evening Glass operates and creates winning strategies for its clients.
At Evening Glass we have built our business providing value to our clients in ways they never thought imaginable just a few short years ago. Getting the word out is what we do.
If you are interested in finding how Evening Glass can help you just say the word below and we’ll get right back to you.
Cheers,